Optimizing for the Source of Ad Traffic with Darren Johnson

In an interview with Web Marketing Today, Darren Johnson of Offermatica explains how landing pages need to be optimized by the source of ad traffic -- whether PPC, banner ad, e-mail, and even between Google and Yahoo traffic.

Channel: Science & Technology
Uploaded: November 30, 1999 at 12:00 am
Author: webmarketingtoday

Length: 05:07
Rating: 3.67
Views: 1231

Tags: ad  banner  Darren  e-mail  Google  Internet  Johnson  landing  Marketing  optimization  pages  PPC  SES  source  Web  Wilson  Yahoo  

Video Comments